Sabrina Parsons is currently CEO of Palo Alto Software. She was a principal co-founder of Lighting Out Consulting, which helped Internet companies realize their online marketing potential.
Prior to co-founding Lighting Out, Sabrina was Sr. Producer at Epinions.com. As Epinions.com’s first employee, she conceived, designed and implemented Epinions.com’s affiliate/partner program, leading an engineering, web design, and marketing team to the successful implementation of one of the most powerful partner programs on the web today.
Before joining Epinions.com, Sabrina was the Director of Online Marketing for Commtouch Software (CTCH). She launched, product managed, and developed online strategies for Zapzone Network, a global email service provider for webmasters and the SOHO market. Prior to working at Commtouch Software she was the Online Marketing manager for enCommerce, now a part of Entrust Securities (ENTU). At enCommerce Sabrina oversaw two web site re-designs and managed all online marketing activities.
She, along with her husband Noah, funded and successfully grew the UK Palo Alto Software office in London before selling it to the parent company and returning to Eugene Oregon where she joined the Marketing Department as Director of Marketing and Communications.